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Cost per click calculator
Calculate the price of a click and estimate click volume under a constant-CPC assumption.
By Drizzle team
CPC calculator
Calculate cost per click and estimate clicks from a budget at an assumed CPC.
Work through an example
If a campaign spent $250 on 400 link clicks, CPC is $0.63 after rounding. A $500 plan at the same underlying rate suggests about 800 clicks.
Read the result carefully
A higher budget can change the auction mix, so the second result is a scenario. Measure qualified landing visits as well as platform clicks.
Next step
Use the result to write one testable creative or budget decision. Keep the underlying report, date range, and assumptions beside it. For a product scene, take the verified facts into the Drizzle workspace.