The product advertising glossary
What is Voice cloning?
Voice cloning uses audio examples to create synthetic speech resembling a particular voice.
By Drizzle team
A practical example
A business might use an authorized spokesperson’s voice for approved new narration under an agreement that covers synthetic use.
How to use it
Obtain explicit permission covering purpose, duration, and channels. Do not confuse owning a recording with having permission to synthesize new statements in that person’s voice.
Put it in a creative brief
Write down the event, asset, or workflow you mean by Voice cloning before sharing a brief or report. For campaign measurements, keep the source and reporting window with the number. For creative work, attach an example so the team can assess the same thing.
Explore the creative testing guide, calculate campaign results with the ad metrics calculator, or return to the glossary.