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Product creative by task

Make a product video for Instagram Reels

Plan a vertical product scene whose subject and captions survive the Reels interface.

By Drizzle team

Plan the creative

Placement decisions happen after the product story is clear. Prepare an export for the selected format, inspect it with the platform interface visible, and check current media rules with that platform. Reframe from an approved source when a crop hides the item.

Pick one visible product detail for the opening, then allow space around it for platform controls. Use a clear source photo and a short action rather than a crowded montage.

A worked example

For a tote, open on a whole-item view and reveal the interior pocket before a caption appears. Use the current Reels preview to see whether profile and action controls cover the pocket. Keep the product page on the exact tote color shown.

A brief to adapt

Create a vertical product clip for Reels. Show the exact item immediately, move toward one verified detail, and keep captions away from it.

Bring the exact product reference into the Drizzle workspace. Review the first image before asking for motion; generation uses credits, so use the pricing page to plan a batch.

Check the result

Preview the final export inside the current Reels placement. Check sound-off viewing, text position, product crop, and the linked item before publishing.

Keep exploring

Put your next idea in motion.

Bring a product photo. Drizzle helps you make the creative.

Start creating